What Is Barton Motorsports & What Can It Do For Your Company!

The Series:

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In 2005 the Barton Motorsports Team will be competing for the Race of Champions Modified Tour at various tracks throughout Northeast United States and various races at Lancaster Speedway  .

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Lancaster Speedway is located just outside of Buffalo, NY and draws a crowd of 3,500 - 5,500 spectators every week. The fan base is largely comprised of families who travel from all over western New York and Southern Ontario to see their favorite drivers.

The Team:

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At the age of 30, driver Larry Jackson has already proven himself as a competitive driver in the Modified Division:
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2 Top 10 finishes in 2 starts in 2004

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Top 15 finish in first season (2003) on the ROC Tour

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Performance World Custom Car Show Champion

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Lancaster Speedway Modified Rookie of the Year 2002

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Top 10 in the Race of Champion race at Cayuga Speedway

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3 Kawartha Speedway Feature event wins

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The team is committed to ensuring your company gets the maximum consumer exposure. Marketing Manager Wendy Montgomery, has over seven years consumer packaging experience with companies like Evian Spring Water, Kellogg's and Pepsi. She is excited about the prospect of helping you and your company maximize your investment.

The Opportunity:

A variety of opportunities for consumer exposure are available to your company:

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Company logo on race car and trailer
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3,500 - 5,500 fans weekly at numerous tracks througout New York State view the car.

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The trailer covers over 25,000 miles every season and provides an excellent moving billboard for your company logo or message.

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Company logo on team uniforms 
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This provides great exposure during photo ops. with the local media and national racing media.

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Company Web link from our Website
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Barton Motorsports has a successful website that see an average of 2000 hits per month.

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Sampling opportunities at Lancaster Fan Appreciation Nights
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The team will make an event out of this night, creating a fun atmosphere to sample your product or distribute promotional items & information

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All logistics and staffing to be managed by team

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A truly turn key sampling event!

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Personal appearances by car and driver at your company functions
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What a way to create excitement at your next sales meeting or thank your customers!

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Great way to build employee moral by getting them to be part of a team!

Sponsorship Packages

GOLD

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2 - 4'x10' moving billboards for your company logo on the race car trailer

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3 - 2'x1.5' logos displayed prominently on the race car hood/nose and side

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Primary positioning for your logo on team uniforms

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Weekly mentions of your sponsorship over the track PA system

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2 event sampling opportunities at each of Lancaster Fan Appreciation Nights
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The Barton Motorsports team will make an event out of these nights providing your Company the venue and staff to sample products and/or distribute promotional material

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guaranteed to reach 3,500 - 5,500 people each night

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passes will be made available to your company for give-aways and corporate entertainment

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2 personal appearances of car & driver at destinations of your choice (sales meeting / customer events / etc.) 

Total Value $50,000 - $60,000

Total Investment = $15,000

 

SILVER

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2 - 2'x2.5' moving billboards for your Company logo on the race car trailer

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2 - 1'x2' logos displayed prominently on the side of the race car

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1 event sampling opportunity at each of Lancaster's Fan Appreciation Nights
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The Barton Motorsports team will make an event out of these nights providing your Company the venue and staff to sample products and/or distribute promotional material

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guaranteed to reach 3,500 - 5,500 people each night

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passes will be made available to your company for give-aways and corporate entertainment

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1 personal appearance of car & driver at destination of your choice (sales meeting / customer events / etc.)

Total Value $20,000 - $25,000

Total Investment = $6,000

BRONZE

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2 - 1'x2' moving billboards for your Company logo on race car trailer

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2 - 1'x1' spaces made available for a decal of your Company logo on the side of the race car

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Passes made available to tour Company for Lancaster Speedway

Total Value $8,000

Total Investment = $2,500 or Product in Kind

We hope that you are able to find a sponsorship package that suits your company's need. Should you be looking for something different, we are very open to working with you to customize a sponsorship package just for you!